whitehat SEO practice

Whitehat and blackhat SEO are two practices which are being followed to build the contents of the site.Whitehat and blackhat are straight opposite in their usage.

Blackhat technique is vice versa of the whitehat. They don’t follow the standards as mentioned by the search engines. Instead, they try as hard as they can to get links going to their site. They do not care how the customer experiences their website so most customers find their website not user-friendly at all. Blackhat marketer just acts like caterers to the search engine and don’t have any innovative creation on the website. They can score higher only on the search result page.

In blackhat SEO has some hidden texts in it where the font color is same as the background color of the website. This also has unwanted contents stuffed into the site. They also have duplicate sites. They create an original site and one that is only for promotional use. These are methods that can get a site banned from search engines.

In the whitehat SEO practice, internal linking is done. Pages in each link are clear and easy to use. When you do white hat SEO, you use internal linking. You work on how clear the linking’s among pages in your website. It’s not recognized by many of the search engine spiders. Instead of using the image as a link you can use text as a link to reduce complexity.

In terms of reciprocal linking, white hat SEO gets backlinks for the websites. They also get links for websites that are quite similar in nature.

In the whitehat SEO practice, internal linking is done. Pages in each link are clear and easy to use. The main point to consider while linking is that don’t use an image as a link as it’s not recognized by many of the search engine spiders. Instead of using the image as a link you can use text as a link to reduce complexity. Sitemap of the website serves a better purpose.

White hat technique has the method of a reciprocal link where it has backlinks for the web pages. This also has links to the similar websites of its kind. Whitehat SEO makes the site itself optimized. It uses Meta tags,
Meta titles. In blackhat SEO has some hidden texts in it where the font color is same as the background color of the website. This also has unwanted contents stuffed into the site. Rare original sites and number of duplicate sites are there. They create sites only for promotional use and for which they are being blocked and even banned by search engines.

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